Canadian chocolatier Shyte goes viral in Scotland
STV5 hours ago
Kevin Richards' high-protein chocolate is available in a selection of flavours.
Kevin Richards is delighted with the attention he's getting. shytechocolate.com
A Canadian chocolate company has launched a cheeky brand name online.
Belgium Master Chocolatier Kevin Richards has created a new high-protein chocolate, advertised as Shyte Chocolate.
The name is apparently an acronym for 'seriously helps you to energise'.
The company's website advertises protein chocolate in a choice of flavours for $10, which can be bought in independent retailers in Barrie and Toronto, in Ontario, and Lacombe, in Alberta.
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