Ramonmercado he say:
FT is not the place for academic articles but even if it was I don't think the article [in] question would pass muster. Some good ideas, but badly communicated.
Insofar as Hoax! Part III
was an academic article -- which I suppose one
might call it, in that it left the fun stories of Parts I & II for a theoretical wrap-up -- it would appear from the evidence that FT was indeed the place for it. I mean, there it is, between pages wossname and thing, grinning at you, and with pictures besides.
This isn't something the writers can help you with. You should take it up with the editor. Who, I think it safe to say, had he not thought the piece appropriate to run, would have heaved it right back at us.
I would, actually, rather be discussing the ideas (which I thought were the problem), no matter how incompetently presented. Tho' I do wonder how one tells the dancer from the dance.
(I know, everyone's a critic.)
And criticism is
always welcome. Even the loopiest reaction helps to clarify one's thinking and to refine one's expression. But you are not even offering loopy objections. You're making
assertions, of a kind that offer nothing particular to latch onto, and using terms (like "post-modern" and "pseudo-academic") both inappropriately and inaccurately, as Bro Luth too has observed. This is frustrating; it is no help to anyone.
Meanwhile, I will say again, if anyone else stumbled over anything we said, feel free to enquire further, and we will conspire in an attempt to elucidate.