September 2, 2024
Editors' notes
Q&A: Author explores the toll of QAnon on families of followers
by Christina Pazzanese,
Harvard University
The
1969 moon landing? Fake. The
assassination of President John F. Kennedy? Cuba really did it.
Thomas Jefferson's bitterly contested election in 1800? Choreographed by hidden hands.
Political conspiracy theories have long found receptive audiences in the U.S., often on the fringes of society. Among the best-known today is QAnon, a set of fabricated claims that a group of Satan-worshiping pedophiles controls American politics and media. At its center is an anonymous oracle known as "Q."
Since 2021, QAnon belief among Americans jumped from 14% to 23%, while the percentage of skeptics declined from 40% to 29%, according to a
national survey published last fall by the nonpartisan Public Religion Research Institute (PRRI).
A new book, "The Quiet Damage: QAnon and the Destruction of the American Family," delves into the private lives of some believers, chronicling the painful emotional and financial toll this elaborate conspiracy has taken on ordinary people.
Author Jesselyn Cook, a tech reporter who joins Harvard this fall as a 2024–2025 Nieman Fellow, spoke to the Gazette about why so many have fallen under the spell of QAnon and why the Big Tech platforms are only partly to blame. Interview has been edited for clarity and length.
How did QAnon go mainstream and what was so compelling about it that you became interested in the human toll it took?
October 2017 was the first post from Q on the
online forum 4chan. Very few people knew it existed back then. This was around the time Pizzagate [a false
conspiracy theory about a pedophile ring run by the Hillary Clinton presidential campaign from a Washington, D.C., pizzeria] was starting to blow up with the 2016 election.
The platforms that it migrated onto didn't do much. They allowed it to spread and grow. By the time Facebook and then Twitter and YouTube took action, most people already knew the name QAnon.
I had been lurking on some of these online forums for a while, watching QAnon in these dark corners of the internet, feeling like it was a little maddening to see it unfold, and no one really talking about it.
But then, in 2020, it became something we couldn't ignore anymore. I think it was a lot of things coming together all at once. COVID put a lot of people in a really vulnerable place. There were these huge information voids that QAnon influencers rushed to fill quite effectively. They tried to answer questions with a lot of misleading and weaponized false information and took advantage of people's fear. We're very aware of what it's done to our democracy and to our public health, but we don't really see what's going on behind closed doors with families.
You call QAnon not just a conspiracy theory, but 'a movement.' Why?
You don't hear today the word QAnon as much. "Q," the figure at the center of the movement, is no longer posting, but the ideas have really been normalized and seeped into our culture.
The polling by the nonpartisan Public Religion Research Institute suggests that around one in five Americans believes that our financial, media, and government worlds are controlled by a cabal of Satan-worshiping pedophiles, which is the core of the belief system.
The reason I call it a movement more than just a theory is because every conspiracy theory out there can be stitched into QAnon. It's so much more than just this idea of "the cabal" and Donald Trump and "the storm" [a foretold conflict in which Trump defeats the cabal].
It's now antivaxx conspiracy theories; you'll see some flat Earth stuff in there; and every little idea that there's corruption going on gets woven into it. People have devoted their lives to this; they really do feel like digital soldiers in a movement. And so, to call it just a theory feels like it's really not representative of the big picture. ...
More information: Cook, J. The Quiet Damage: QAnon and the Destruction of the American Family
https://phys.org/news/2024-09-qa-author-explores-toll-qanon.html